The world in your hands: the mobile apps are reinventing consumer's life

From GPS to Pokemon Go, the mobile apps are the most trendy tool for the user of today . 

Location services, games,e-commerce, virtual and augmented reality, are very important for us, now  more than before, thanks to the mobile devices and his apps.

In fact, a significant percent of the budgets of digital marketers are focused to increase the development, download and use of mobile apps,  to more satisfaction for the client and a new level of growing for this sector.

The mobile app advertising ecosystem is as strong and healthy as ever. Over the last six months there has been a great deal of movement as networks gained or lost in their scale and retention rankings. A few first-timers also appear in the latest index, a sign of industry health and strong competition. 

Several additional industry players are able to scale and deliver strong retention both regionally and globally — giving marketers many options to work with as they look to attract users on regional and global levels. These include AppLovin, Chartboost, AdColony, Vungle, Applift, Avazu, Mobvista and several others that showed strong positions in the rankings.   

                                                     http://adtechdaily.com/ 

With the world and beyond in our hands through IOS, Android or any operative system for cellular, the people will have more than a million of options to know and experiment every stuff can be imaginated by them, just with a download.